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Vital Group

Something About Company


The Vital Group is a vast conglomerate of companies in Nigeria spanning agriculture, pharmaceuticals and consumer products. Working in strategic partnership with leading manufacturers around the globe, the group has invested heavily in all sectors of the Nigerian economy.

Our commitment to quality care and service delivery puts us at the forefront of manufacturing in the country. We would continue to pursue this vision and in doing this set the pace for real economic development and growth in Nigeria.

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Today, Vital Strides Ltd has taken the crusade of quality healthcare to Nigerians a step further by developing tamper-proof quality packaging for all its product packs. This is to further strengthen the brand’s goodwill with the consumers not only in Nigeria but also globally. The technical partner to the company Strides Arcolabs Ltd of India has spread its growth and extended its production factories to several continents including USA, Brazil, Vietnam, UK and India.

An ultra-modern pharmaceutical factory at Ikeja, Lagos, is on its way to offer consumers quality and affordable products.

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Company Profile

In the beginning, there was a dream, nurtured by a vision that saw Nigeria as the future to real economic development in Africa. Being abundantly blessed with agricultural products and enormous human and material resources, the country needed an opportunity to showcase its strength and potentials in the area of food production as a major export base aside from its major economic resource- the liquid black gold. As a result of the long-term focus, persistent belief and faith invested in the country and its potentials by the pioneering founders of the company and willing investors based in the United Kingdom, Vital Products Ltd was born.


Today, Vital Products Ltd can look back with a sense of pride and accomplishment at our heritage and achievement as a leading provider of Consumer Healthcare and Food products in Nigeria.

Vital Products Ltd became operational in 1999 with the backup of an extensive business experience that spans over two decades. The company has gradually etched itself into the Nigerian foods and beverages market by maintaining quality control backed by best technology in all its operations.

From a consumer and healthcare products company distributing only pharmaceutical products, the company has forayed into the manufacture and distribution of high quality fruit juices and non-alcoholic beverages.

Vital Products Ltd has also invested substantially in the fruits and vegetables processing industry. The company has, as part of its plans for expansion, procured a multi-million naira plant solely for the production of processed tomatoes and other food seasonings. This is aimed at lowering the cost of such products in the open market as well as offer new methods on food preservation.


Vital Products Limited was incorporated under the laws of the Federal Republic of Nigeria in 1999. The Company commenced operations as a manufacturer and distributor of fruit drinks and non-alcoholic beverages like energy drinks and stands as a company of repute in the Food and Beverage Industry. The company pioneered the processing and packaging of Tomato Paste in 70gm sachet and also introduced the concept of Tomato Paste which was completely developed indigenously.

We have built up a reputation as one of the most innovative indigenous companies in Nigeria, specializing in the manufacture of natural, healthy drinks made from fresh fruits and promoting trade relationships that go beyond the shores of Nigeria.

The company gradually etched itself into the Nigerian Food & Beverage market by maintaining quality control and best operations. The company in fulfilment of its mission of pursuit of excellence was certified by Standards Organization of Nigeria (S.O.N) as having fulfilled the requirements for the award of the prestigious ISO 9001:2000 quality management system certificate in 2006.Vital Products has invested substantially in the fruits and vegetable processing industry which has assisted it in developing a portfolio of products of this type. The company has, as a part of its plans for expansion, procured a multi-million naira machine solely for the production of processed tomatoes and other food seasoning such as ginger and garlic.


We are committed to building a profitable, financially stable and expanding business in the food industry. Our business strategy is to target developing sectors of the market where a demand for innovation and excellence offers opportunities for profitable growth and where we can be a leading manufacturer.

For Our Customers

We must understand their needs and be totally committed to supplying products and services to meet these in line with our quality policy.

For Ourselves

We want to provide secure employment opportunities for training and advancement; and an open, interesting and enjoyable environment and we want to take pride in being associated with the company.

For Our Supplies

We want to partner with our suppliers and ensure they understand our needs and value our customs.

For Our Shareholders

As an independent company, we must generate our own fund for growth and achieve a realistic return on our shareholders’ investments.

For the Community

We want to be good neighbours and demonstrate care in our use of natural resources.


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